8.23

Bell Ringer:

 * Read the Independent Reading Requirements.
 * **You need to begin--today--reading and keeping a reading journal.**

Today's Learning Goal:

 * Define Aristotle's three persuasive appeals (ethos, pathos, and logos), and analyze how advertisements use these three appeals to persuade.**
 * 1) Watch video explaining three persuasive appeals. You might also find this hand-out  helpful.
 * 2) In groups, make three-column chart with three appeals, and analyze milk ad.
 * 3) Review sample written analysis.
 * 4) [Note: We ran out of time today. We'll do finish this in class next time!] Work with Group to write an ad analysis:
 * Find an ad--one that uses all three appeals (or three different ads, one for each appeal).
 * Analyze the ad:
 * Who is the target audience?
 * What's the overall purpose?
 * What appeals does the ad use?
 * Publish your analysis to the class blog. Each group will publish ONE post that includes their ad and an analysis of the ad.

** Homework: **

 * Read pp. 1-9 in textbook. Much of it is a review of what we've learned in class today.
 * Read and journal!
 * **1A ONLY**: Finish 3-column chart, pulling details from milk ad at right and writing them in appropriate column: ethos, pathos, logos.